AI Insights · Timothy · July 2025
Top Photography Apps in Oceania: Q2 2025 Performance
Explore the performance trends of top photography apps in Oceania during Q2 2025, with insights from Sensor Tower.
In the second quarter of 2025, the top photography apps on the unified platform in Oceania demonstrated varied performance trends across downloads, revenue, and active users. According to Sensor Tower data, these apps showed distinct patterns in user engagement and monetization.
Picsart AI Photo Editor, Video recorded a notable increase in weekly revenue, peaking at around $33.8K in mid-June. Downloads fluctuated, with a peak of approximately 18K at the end of June, while active users ranged from 115K to 152K throughout the quarter.
X PhotoKit experienced modest revenue, with a significant increase to $33 in the last week of June. Downloads showed a gradual rise, reaching about 5.2K by the end of the quarter. Active users increased steadily, peaking at approximately 15.3K.
Photoroom AI Photo Editor maintained consistent revenue, with weekly figures hovering around $26K to $27K. Downloads saw a slight decline, averaging 6.2K towards the end of June, while active users decreased from 43.8K to 35.1K.
PixVerse: AI Video Generator showed a peak in revenue at $5.6K in mid-May. Downloads surged mid-quarter, reaching 24.9K, and active users rose to a high of 36.2K in the same period.
AI Mirror: AI Photo & Video saw revenue rise to about $10.5K by the end of June. Downloads rebounded to 9K, following a mid-quarter dip. Active users showed a strong upward trend, reaching 200K by the quarter's end.
These insights from Sensor Tower highlight the dynamic nature of the photography app market in Oceania during Q2 2025, with fluctuations in user engagement and revenue across different platforms.